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New everyday essentials — made way cleaner.

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Over 2000 5-Star Customer Reviews

The iconic tomato, now on your lips.

100% NATURALLY FLAVORED WITH A JUST-HAD-MY-SAUZ RED TINT

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Over 2000 5-Star Customer Reviews

Send a love letter to your hair.

Treat scalp & strands right.

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Over 2000 5-Star Customer Reviews

Your dream curls, naturally.

HYDRATED, FRIZZ-FREE, BOUNCY CURLS WITHOUT THE JUNK.

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Over 2000 5-Star Customer Reviews

Naturally-derived hair & body care for every day

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Cruelty-free (Leaping Bunny Certified)
FOR ALL HAIR TYPES
NO SYNTHETIC FRAGNANCE
SULFATE, SILICONE, PARABEN FREE
Cruelty-free (Leaping Bunny Certified)
FOR ALL HAIR TYPES
NO SYNTHETIC FRAGNANCE
SULFATE, SILICONE, PARABEN FREE
Cruelty-free (Leaping Bunny Certified)
FOR ALL HAIR TYPES
NO SYNTHETIC FRAGNANCE
SULFATE, SILICONE, PARABEN FREE
Cruelty-free (Leaping Bunny Certified)
FOR ALL HAIR TYPES
NO SYNTHETIC FRAGNANCE
SULFATE, SILICONE, PARABEN FREE
Cruelty-free (Leaping Bunny Certified)
FOR ALL HAIR TYPES
NO SYNTHETIC FRAGNANCE
SULFATE, SILICONE, PARABEN FREE

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Classic Clean Body Wash

Classic Clean Body Wash

Everyday go-to. Smells like vacation.
4.7
Rated 4.7 out of 5 stars
40

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“California Naturals Brings Laid-Back,
Eco-Conscious Essentials to the Shower (...) with natural-leaning formulas, mindful packaging, and accessible pricing”

IT'S ALL GOOD

We’re California Naturals.
Clean, natural, everyday essentials that actually work.

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WOMEN FOUNDED & LED

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SULFATE, PARABEN, & SILICONE FREE

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PCR PLASTIC BOTTLES

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for all hair types

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MIXED & POURED IN CALIFORNIA

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Cruelty-free Leaping Bunny Certified

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Classic Clean Shampoo & Conditioner Set

Classic Clean Shampoo & Conditioner Set

5.0
Rated 5.0 out of 5 stars
2

CHIEF SHAMPOO OFFICER

Owen Wilson

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