Frequently Asked Questions

Will this set actually make my hair softer and more hydrated?

Yes! The Super Moisture Shampoo and Conditioner deeply nourish and hydrate without weighing hair down. In a 4-week at-home test, 8/10 participants said their hair felt softer and more hydrated.*

*Tested on 30 women, ages 20–55, with various hair types. Participants used the shampoo and conditioner 3x a week.

Will it clean without drying out my hair?

Absolutely. The shampoo gently cleanses while the conditioner locks in moisture. Coconut, Marula, Guava Seed, Shea, and Avocado Oils keep hair soft, smooth, and balanced—never stripped or squeaky.

Is it suitable for all hair types?

Yes! Fine, thick, straight, curly, or color-treated hair all love it. The set hydrates, tames frizz, and leaves strands manageable and easy to style.

How clean are these formulas?

Actually clean. Really natural. Totally transparent. Both formulas are 99% naturally derived and free from irritants, hormone disruptors, toxins, and synthetic fragrance.

What results will I see?

Softer, shinier, and more hydrated hair. Regular use helps reduce frizz and dryness while boosting smoothness and natural shine.

KIND WORDS

What they said

Switched from Native!

I had to restock with your brand because it's sooo good!! Switched from Native shampoo/cond and loving California Naturals!!

@LILYSLOCALE

CLASSIC CLEAN SHAMPOO & CONDITIONER

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IT'S ALL GOOD

We’re California Naturals.
Clean, natural, everyday essentials that actually work.

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WOMEN FOUNDED & LED

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SULFATE, PARABEN, & SILICONE FREE

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PCR PLASTIC BOTTLES

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for all hair types

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MIXED & POURED IN CALIFORNIA

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vegan & cruelty free