Before & After

Before & After

*Raya used Dream Curl Shampoo, Dream Curl Conditioner, and Dream Curl Cream.
Before
After

Frequently Asked Questions

Will this shampoo actually cleanse without drying my curls?

Yes! Our shampoo uses gentle, plant-derived surfactants to remove buildup without stripping natural oils. Hydrating ingredients like Glycerin, Aloe, Shea Butter, and Jojoba Oil help keep curls soft, nourished, and frizz-free.

Can it help my curls stay bouncy and defined?

Absolutely. We use gentle, plant-based proteins—Rice Protein, Rice Ferment, and Soy Amino Acids—to give your curls strength and shape without weighing them down. Shea Butter and Argan Oil bring the moisture and fight frizz, so your curls stay soft, touchable, and full of bounce. Some other curly hair products pack in heavy proteins like keratin or wheat, which can make curls stiff, dry, or crunchy. Too much protein is a real thing—so we keep it balanced for happy, healthy curls that love to bounce.

What’s the difference between Enriched Rice Protein and regular Rice Protein?

Think of regular rice protein as the OG - good for hair because it’s packed with amino acids that help strengthen and support strands. Enriched Rice Protein is basically the upgraded version: it’s been boosted to deliver more of those hair-loving nutrients your strands actually need.

Is it safe for sensitive scalps or color-treated hair?

Totally. The formula is free from sulfates, parabens, and silicones, so it’s gentle on sensitive scalps and safe for color-treated hair. Soothing ingredients like Aloe, Allantoin, and Jojoba Oil help maintain a balanced, calm scalp every wash.

Will it make detangling easier?

Yes! Shea Butter, Jojoba Oil, and Argan Oil soften hair and help smooth knots, while lightly conditioning, natural ingredients help make detangling easier and reduce breakage.

Can I use it every wash day or on second-day curls?

Definitely. The lightweight, 98% naturally derived formula cleanses without weighing curls down. Glycerin and plant oils help refresh curls, so it’s perfect for daily use or for gently reviving second- or third-day hair.

VEGAN
FOR ALL NATURAL CURL TYPES
SAFE FOR COLOR TREATED HAIR
NATURALLY SCENTED
CRUELTY-FREE (LEAPING BUNNY CERTIFIED)
NO ARTIFICIAL FRAGRANCE OR SYNTHETIC DYES
SULFATE, SILICONE, PARABEN, HORMONE DISRUPTOR & PHTHALATE FREE
MADE WITH 100% PCR PLASTIC
99% NATURALLY DERIVED INGREDIENTS
VEGAN
FOR ALL NATURAL CURL TYPES
SAFE FOR COLOR TREATED HAIR
NATURALLY SCENTED
CRUELTY-FREE (LEAPING BUNNY CERTIFIED)
NO ARTIFICIAL FRAGRANCE OR SYNTHETIC DYES
SULFATE, SILICONE, PARABEN, HORMONE DISRUPTOR & PHTHALATE FREE
MADE WITH 100% PCR PLASTIC
99% NATURALLY DERIVED INGREDIENTS
VEGAN
FOR ALL NATURAL CURL TYPES
SAFE FOR COLOR TREATED HAIR
NATURALLY SCENTED
CRUELTY-FREE (LEAPING BUNNY CERTIFIED)
NO ARTIFICIAL FRAGRANCE OR SYNTHETIC DYES
SULFATE, SILICONE, PARABEN, HORMONE DISRUPTOR & PHTHALATE FREE
MADE WITH 100% PCR PLASTIC
99% NATURALLY DERIVED INGREDIENTS
VEGAN
FOR ALL NATURAL CURL TYPES
SAFE FOR COLOR TREATED HAIR
NATURALLY SCENTED
CRUELTY-FREE (LEAPING BUNNY CERTIFIED)
NO ARTIFICIAL FRAGRANCE OR SYNTHETIC DYES
SULFATE, SILICONE, PARABEN, HORMONE DISRUPTOR & PHTHALATE FREE
MADE WITH 100% PCR PLASTIC
99% NATURALLY DERIVED INGREDIENTS
VEGAN
FOR ALL NATURAL CURL TYPES
SAFE FOR COLOR TREATED HAIR
NATURALLY SCENTED
CRUELTY-FREE (LEAPING BUNNY CERTIFIED)
NO ARTIFICIAL FRAGRANCE OR SYNTHETIC DYES
SULFATE, SILICONE, PARABEN, HORMONE DISRUPTOR & PHTHALATE FREE
MADE WITH 100% PCR PLASTIC
99% NATURALLY DERIVED INGREDIENTS

KIND WORDS

What they said

Switched from Native!

I had to restock with your brand because it's sooo good!! Switched from Native shampoo/cond and loving California Naturals!!

@LILYSLOCALE

CLASSIC CLEAN SHAMPOO & CONDITIONER

INSTAGRAM

IT'S ALL GOOD

We’re California Naturals.
Clean, natural, everyday essentials that actually work.

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WOMEN FOUNDED & LED

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SULFATE, PARABEN, & SILICONE FREE

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PCR PLASTIC BOTTLES

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for all hair types

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MIXED & POURED IN CALIFORNIA

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vegan & cruelty free

4.6
Rated 4.6 out of 5 stars
Based on 56 reviews
Total 5 star reviews: 42 Total 4 star reviews: 10 Total 3 star reviews: 3 Total 2 star reviews: 0 Total 1 star reviews: 1
96%would recommend this product
56 reviews
  • KV
    Kelley V.
    Verified Buyer
    2 weeks ago
    Rated 5 out of 5 stars
    A little goes a long way!

    I love this shampoo!! It works great on my thick, curly long hair. A little goes a long way to lather and clean your hair. It smells fabulous and leaves your hair and scalp so clean without any of the residue you find in shampoos containing all of the chemicals. My hair is soft and vibrant!!

  • S
    Sav1234
    Flag of United States
    Verified Buyer
    2 months ago
    Rated 5 out of 5 stars
    Great natural shampoo!

    This shampoo is great! I have naturally wavy super fine hair that is prone to getting greasy. This shampoo removes buildup and makes my hair feel light and bouncy. It also smells amazing (a light rose scent) and is naturally fragranced rather than artificially! Highly recommend for my wavy haired girlies!

  • S
    Sarah
    Verified Buyer
    2 days ago
    Rated 5 out of 5 stars
    Amazing Volume Without Stripping My Color

    I received this product for free from BzzAgent in exchange for my honest review. I'm honestly obsessed with California Naturals Dream Curl Shampoo and have already recommended it to a coworker. The first thing I noticed was the volume—it gave my curls so much lift that multiple coworkers commented on my hair and asked what I was doing differently. I also appreciate the clean ingredient list and that it's sulfate-free, which is important for curly hair. The scent is lovely and reminds me of freshly picked roses without being overpowering. My hair feels incredibly clean after washing, but unlike some other shampoos I've tried, it doesn't strip my color or leave my hair feeling dry. The only downside for me is that the directions recommend using 1–2 pumps. In my experience, that wasn't nearly enough. I need about 5 pumps plus a little water to get a good lather and thoroughly cleanse my hair. Once I figured that out, though, I was very happy with the results. Overall, this shampoo leaves my hair clean, bouncy, voluminous, and color-safe, and I would definitely purchase it again.

  • F
    Frede
    Verified Buyer
    3 days ago
    Rated 5 out of 5 stars
    10/10

    I love it because my hair feels clean and it removes dirt completely; it smells good and has very good ingredients.

  • J
    J_lyn
    Verified Buyer
    3 days ago
    Rated 5 out of 5 stars
    Loving natural products!

    I have naturally wavy/ curly hair. I've been switching over to more natural products without all the bad stuff. This shampoo cleans easily, extremely lightly/ non scented, and lathers well! Doesn't seem to dry my hair out too much just the perfect clean! I did recieve this for free in exchange for a review but I will be purchasing the conditioner and looking further into my products from this brand!

  • L
    Lexis
    Verified Buyer
    3 days ago
    Rated 5 out of 5 stars
    I would buy this product again and again

    I've been really impressed with California Naturals Dream Curl Shampoo. It cleanses my hair thoroughly without stripping away moisture, which is something I've struggled to find in other shampoos. My curls feel soft, bouncy, and much more defined after every wash. I also love that it helps reduce frizz while keeping my hair lightweight and manageable. The formula feels gentle on my scalp, and the fresh, natural scent is a nice bonus. After a few weeks of use, my curls looked healthier, shinier, and easier to style. If you're looking for a shampoo that enhances natural curls while providing hydration and softness, I highly recommend California Naturals Dream Curl Shampoo. It's become a staple in my hair care routine.

  • J
    J
    Verified Buyer
    3 days ago
    Rated 5 out of 5 stars
    Lovely af

    Smells so so lovely and it doesn't dry my hair out at all! Very interested in trying the conditioner when I can!

  • M
    Morgan1996
    Verified Buyer
    3 days ago
    Rated 5 out of 5 stars
    Super soft and lush curls

    I absolutely love this product. It smells clean, leaves my curls clean from root to end. No itchy build up. It also leaves my curls soft and coily. I absolutely love it.